scope

The new brand helps Tri-Area stand out at first glance, communicate credibility and innovation, and build trust with customers before the first conversation even begins.

impact

We created a bold, unconventional brand identity system that blends classic trades imagery with bright color, humor, and precision — positioning Tri-Area as a problem-solver unafraid to do things differently.

After

Tri-Area Septic Solutions was launching a new business in a crowded, outdated market — and needed a brand that could immediately signal quality, trust, and a modern approach.

before

Tri-Area Septic Solutions was launching a new business in a crowded, outdated market — and needed a brand that could immediately signal quality, trust, and a modern approach.

We created a bold, unconventional brand identity system that blends classic trades imagery with bright color, humor, and precision — positioning Tri-Area as a problem-solver unafraid to do things differently.

The new brand helps Tri-Area stand out at first glance, communicate credibility and innovation, and build trust with customers before the first conversation even begins. The truck graphics specifically are a conversation-starter, and the company reports an uptick in in-bound leads from those graphics in particular.